Shop your values and support these mission-driven small business heroes.

Every single one of these independent small businesses has an impactful story and purpose.

❤️ Every single business selected here has a unique story and mission that represents all walks of life and lived experiences.

❤️ Your purchase directly supports important causes and empowers communities that:

  • Encourage Healing, Wellness, and Growth

  • Transforms Lives

  • Advocates for the Underdog

  • Uplifts the Under-Represented Groups

  • Elevates Diverse Stories

*We do not take any affiliate commissions so you can confidently purchase knowing 100% of your purchase will go directly to these small businesses.

These Small Businesses Have Been Featured In:

A collection of 30 beautiful cards designed for women with empowering messages and inspiring images.

A home decor and entertaining subscription box supporting small business, women-owned, and emerging artisan brands. 

1:1 coaching packages and energy leadership assessments for healthcare professionals looking to level up in their career & life.

Disrupting the impact of unconscious bias on black girls and women of Gen Z.

Woman-owned sustainably sourced gift box brand that gives back to Girls, Inc.

Ethically made gifts that give back: From fashion to home decor, candles, wellness, and stationery.

Custom HER Power session to remove blocks, reduce stress and align you for success.

EWG Verified Fine Fragrances created by Award-winning Master perfumer with 100% ingredient transparency.

Beautiful, thought-shifting graphic shirts that allow you to express your true inner self.

Natural hair and skin care where luxury doesn’t have to be a compromise

Resort style handmade statement accessories, supporting female artisans in the Philippines

Sustainable four ingredient only natural cleaner brand founded by a Grandma that gives back to YoungLife and Veterans.

Artisanal, small batch, plant-based ice cream. Organic. Dairy-free. Soy-free. Gluten-free. Vegan.

Muslim American Girls is a DEI educational brand for kids created by a husband-wife team.

All-natural pet care brand dedicated to the wellbeing of pets through the power of plants.

I will help you create a personal brand that is so powerful, your product or service will become the OBVIOUS choice for your ideal clients.

Empowerment Boudoir Photographer for ALL women skyrocketing their confidence + self-love. Custom tailored experiences NYC & beyond.

I help brands get more sales on Faire.

Intricate animal-inspired watercolor paintings, products and pet portraits by 2’7” artist, Katherine Klimitas, while lying on her side.

My mission is to help people navigate the complexities & possibilities of life's second half.

Sustainable and vegan-friendly home fragrance line that plants a tree with One Tree Planted with every purchase.

I help Highly Sensitive People feel grounded in a world that's constantly spinning.

Mindfulness for a healthy, prosperous life. Take a course, get certified as a mindfulness teacher or join one of our luxurious retreats.

Helping overwhelmed and exhausted moms reclaim their energy, time, peace, and confidence.

Reconnecting caregivers to their inner wisdom/appreciation. Profits provide coaching scholarships to full-time caregivers.

Luxury Asian skin care products with high concentrations of quality ingredients and effective formulations founded by a former professor and which champions diversity and social justice

Indigenous, women-led business making reusable warmers and transforming lives for women in remote communities.

Latina-owned, Toronto - based business creating trendy glassware and personalized items with a unique touch.

Revolutionary skincare designed to support the organ, not the symptoms, Family run, ethically produced, giving back to ecological, women's and children's charities.

Minimalist skincare for wellness seekers, founded by Dr. Louie Kim, a 30+ year cosmetic chemist

Nature-powered skincare for radiant, hydrated skin—celebrating self-care and beauty from within.

The ultimate skincare duo for outdoor lovers. Nutrient-dense, local, multi-climate care with visible impact.

Pharmacist-formulated, award-winning skincare solutions for all ages. Skincare should be gentle for teens but powerful for adults.